Archive for March 7th, 2012

IAB Affiliate Marketing Council publishes Consumer Transparency Framework

ePrivacy guidance released for publishers and affiliates Guidance released today by the Internet Advertising Bureau’s Affiliate Marketing Council aims to offer publishers further guidance on affiliate marketing and the revised Privacy and Electronic Communications Regulations (PECR) 2011. The IAB’s Affiliate Marketing Council (AMC), a group of over 100 industry experts across affiliate networks, agencies, publishers [...]