The next full Affiliate Marketing Council assembly takes place on April 26th in London. If you have any agenda points then do get in touch. As the meeting marks the one month countdown until the enforcement of the revised ePrivacy Directive this is likely to dominate proceedings. The legislation committee has been particularly busy over [...]
Archive for March, 2012
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IAB Affiliate Marketing Council publishes Consumer Transparency Framework
March 7th, 2012 
Kevin Edwards ePrivacy guidance released for publishers and affiliates Guidance released today by the Internet Advertising Bureau’s Affiliate Marketing Council aims to offer publishers further guidance on affiliate marketing and the revised Privacy and Electronic Communications Regulations (PECR) 2011. The IAB’s Affiliate Marketing Council (AMC), a group of over 100 industry experts across affiliate networks, agencies, publishers [...]
February 2012: Affiliate Marketing Council Steering Group – Minutes
March 6th, 2012 Kevin Edwards Following on from yesterday’s post featuring the slides from the inaugural AMC Steering Group, here are the minutes from February’s meeting. Bookmark on DeliciousDigg this postRecommend on Facebookshare via RedditShare with StumblersTweet about itSubscribe to the comments on this post
February 2012: Affiliate Marketing Council Steering Group
March 5th, 2012 Kevin Edwards Last month saw the first gathering of the new Affiliate Marketing Council Steering Group. The meeting gave the IAB the chance to discuss with representatives from all corners of the industry the focus for the AMC in 2012. We will be updating with more information in due course, but for the time being here is [...]
